Objective: Honda Generators wanted to leverage social media and ISM Vision on-site video promotions to drive foot traffic to Honda activation tents for the purpose of collecting sales leads.

Execution: ISM Connect ran a targeted digital contesting campaign leveraging their on-site data metric smart screen network and social media channels over four NASCAR event weekends in the spring of 2018.

Results: The branded activation produced 7,500+ social media actions, 6,500+ qualified sales leads and a 30% increase in YOY on-site generator sales.

Working with ISM Connect as part of our overall NASCAR activation strategy drove increased traffic and sales leads for our brand. They generate data every step along the way which was critical in measuring the impact and success of our onsite and digital campaigns. Tom Pernice

Marketing Manager, Marketing Manager, Honda Generators

Our Case Studies

The ISM Connect smart screen network has a 36% average audience engagement across deployments in over 30 U.S. markets to date.


Kroger wanted to promote ClickList.com, its online shopping experience to reach females through branded content.


During the 2017 NASCAR playoff event series, Goody’s wanted to create email opt-ins for the brand.

ISM Connect
100 S. Main St.
Doylestown, PA 18901