ISM partnered with the Phoenix area racetrack currently undergoing a $178 million renovation. Our technology solutions are integrated with features such as expanded and redesigned “Canyon” fan entrances, a new infield fan zone experience, Wi-Fi installation throughout the facility and more than 400 HD display screens.

ISM Raceway, formerly known as Phoenix International Raceway, is currently going through a multi-faceted renovation and construction project powered by DC Solar that will bring with it needed upgrades to the overall fan experience. The history of the track and it’s impact on the “Valley of the Sun” will remain, but alongside our partners at International Speedway Corporation (ISC) and at the track, ISM Connect seeks to transform the venue to be a more open and connected experience for visitors.


ISM is actively seeking naming rights sponsorships for the following raceway assets:

  • Canyon Fan Injector
  • Infield Fan Zone
  • Infield Interactive Garage
  • Infield Media Center
  • Infield Pedestrian Tunnel

Stay tuned to project updates by visiting ISMRACEWAY.COM

ISM Connect
100 S. Main St.
Doylestown, PA 18901